Moorabbin Kangaroos Football Club
Club Branding Guidelines
The Moorabbin Kangaroos Football Club’s visual identity is inspired by the AFL’s North Melbourne Kangaroos.
Colour Palette
| Colour | Hex | RGB |
|---|---|---|
| Deep Navy Blue (Primary) | #01285e | (1, 40, 94) |
| White (Primary) | #FFFFFF | (255, 255, 255) |
| Light Blue (Secondary) | #C4D1E5 | (196, 209, 229) |
Deep Navy Blue
#01285e
White
#FFFFFF
Light Blue
#C4D1E5
Typography
- Logo Font: Custom, proprietary condensed sans-serif designed for North Melbourne — bold with distinctive angular cuts
- Body/Text Font: DIN or Helvetica Neue
- Headline/Accent Font: DIN Condensed or Helvetica Neue Condensed (bold)
Usage Notes
- Deep Navy Blue and White are the dominant colours for all club materials
- Light Blue is used as a secondary/accent colour
- The club logo should always appear on a white or Deep Navy Blue background
- Maintain sufficient contrast when placing text over coloured backgrounds